Mediahood

Our focus is you. We’re a strategic group of visionaries and specialists who are continuously evolving to serve you better.

Size Matters

Does size matter? Absolutely. Our small agency can nimbly adapt to the complex and ever-changing media landscape. In an industry where innovation moves at the speed of light, we’re lightning-fast at leveraging the newest technologies to propel you forward.

Rethinking Approach

We’re big believers in rethinking the way you approach media. It’s not how much you have, it’s what we do with it. Squeezing the last drop of efficiency from every media channel. Being accountable. Challenging conventional wisdom when the status quo doesn't make sense. And inventing “it” when “it” doesn’t exist.

Defying Norms

It takes courage to defy the norm. Our founders are fearless. They surround themselves with other fearless folks who are tenacious, collaborative, whip-smart and passionate about you and your objectives. Best of all, our founders will actually work on your business. You get personal service from experienced pros who always bring their “A game” and never hand you off to a “B team.”

Strategic Visionaries

We’re a strategic group of visionaries and specialists who are continuously evolving to serve you better. Our analytics and insights help you target the right customers, increase your marketing efficiency and stay ahead of the competition. We deliver big agency results with boutique agency innovation and agility.

Category Experience

Our senior management, client service, planning and buying teams have significant experience across a broad range of product and service categories.

Enhanced Targeting Expertise

Our unique Connected Analytics Platform and enhanced targeting helps you define the high-value audiences and target profiles.

Holistic Planning & Buying

We look across media channels to reach our clients’ niche audiences using an unbiased, holistic planning and buying approach that eliminates waste, lowers costs and increases performance.

Advanced Tracking & Optimization Tools

We’ve invented new, proprietary ways to track and optimize media performance to deliver a higher return on media spend.

Maximizing Budgets

We’re skilled at making your marketing and media dollars work harder.

Additional Marketing Resources

We provide additional staffing resources that can act as an extension of your marketing team.

As entrepreneurs, we innovate. It’s the reason we started an independent media agency.

Whether it’s defining a target audience, understanding consumer behavior, identifying media preferences, analyzing markets, negotiating media investments, stewarding buys, optimizing performance or testing new media opportunities, we are constantly finding new ways to reinvent what we do, daily. It’s Darwinism applied to media. When you’re competing against media behemoths, you either innovate or die.

In today’s media marketplace, we believe technology is the key that enables our planners and buyers to build effective, consumer-centric media strategies that deliver a higher media ROI for our clients.

Drew Stoddard

President and CEO

Drew is a digital media maverick. In 2005, he seized an opportunity and founded InterAir Media, a successful media group that caters to the niche market of air travel. As the digital landscape evolved, Drew formed Mediahood, a full-service media agency. This year’s acquisition of United Future added key components of technology and creative to Drew’s original vision, and Stoddard + Partners—a group of specialized agencies that join forces to solve business challenges—was born.

Eric Neff

CMO

Co-founder Eric has been instrumental in the creative development of Mediahood. He currently leads the company’s marketing strategy, public relations, branding, creative services and events. He’s known around the office as CHO—Chief Happiness Officer—for his focus on building a phenomenal agency culture and bringing his team’s ideas to life. A former designer, Eric understands how media relates to brand planning and positioning. His insights help create a clear vision of marketing strategy and the media ecosystem.

Nicole Bressanelli

COO

Nicole is a bona fide expert in integrated marketing. In her 17 year-history, she led the team responsible for the introduction of in-flight Internet, and was integral in expanding Dove’s® body to hair care. At Mediahood, Nicole works to build the right team, keep the company agile and deliver within budgets. As COO, she has many roles, but her overarching goal is to make sure that the client’s vision is brought to life, efficiently and effectively.

Marco Inga

Group Director

For Marco, digital is not just a media channel, it’s a way of life. He uses his understanding of today’s connected consumer to foster truly integrated and holistic marketing campaigns for Mediahood’s clients. Marco has more than 10 years of media planning and buying experience, including work with global brands such as Adidas, TaylorMade, Quantas, Nesquik, Activision and Hyundai as well as local brands like Farmer Johns, California Tourism and Roy’s Hawaiian.

Our Managment Team

Many would think that starting a new, independent agency bucks the recent trend in media agency mega-mergers and consolidation. That’s because our senior management doesn’t believe that bigger is always better for everyone. Our boutique agency can be your biggest ally.

Through their experience in agencies of all sizes, Mediahood’s management team has learned that many clients want insights and experience, not just a building full of people. So they blended all the big agency benefits with boutique agency innovation and created a unique process that is much faster, more nimble and more responsive